Tools and Utilities >> Web Servers >> Hot scripts >> ICEtracks - Website visitor identification

ICEtracks provides marketers and eBusiness professionals with the all important visitor identification, segmentation and reporting capabilities needed to effectively drive online business growth, retain customers and improve sales and communication performance. Amplify the value of your website and email communications, by having access to extensive reporting options, report filtering capabilities and the ability to assess different visitor groups, recency and frequency of visit, individual web page activity and take action based on visitor identification and interaction intelligence